Why Organic Palm Sugar is the next big thing in Natural Sweeteners?

Palm sugar is a nutrient-rich, low-glycemic crystalline sweetener that looks, tastes, dissolves and melts almost exactly like sugar, but it's completely natural and unrefined. It's acquired from the flowers growing high on coconut tress, which are opened to collect their liquid flower nectar. This nectar is then air dried to form a crystalline sugar that's naturally brown in colour and naturally rich in a number of key vitamins, minerals and phytonutrients including Potassium, Zinc, Iron, and Vitamins B1, B2, B3 and B6.

It is never refined or bleached like white sugar. So the nutrients it was made with are still there. That's rare for sweeteners, most of which are highly refined. Even Stevia is highly refined n its white powder form (real Stevia is a green herb).